Forever Network Records Over 21 Billion Impressions in 2025

Forever Network is pleased to announce that its social media channels collectively generated more than 21.2 billion impressions across 2025, underscoring the network's position as one of the most influential sports media organisations in the digital landscape.

The network's aggregate impression count for the full year reached 21.2 billion, a figure that reflects sustained audience engagement across all of FN's sport-specific verticals and a growing content strategy built around deeply passionate fan communities.

Basketball Forever Leads the Network

Basketball Forever remained the undisputed flagship of the Forever Network portfolio, recording 9.15 billion impressions for the year and accounting for the largest share of total network performance. The vertical's dominance was driven by consistent monthly output throughout 2025, with peak performance recorded in February, where Basketball Forever alone generated more than 1.58 billion impressions in a single month.

Soccer Forever and Football Forever Deliver Strong Results

Soccer Forever and Football Forever were the network's second and third strongest performers respectively, combining for more than 7.6 billion impressions across 2025. Soccer Forever generated 2.97 billion impressions over the year, maintaining steady month-on-month consistency, while Football Forever contributed 4.67 billion impressions, with its strongest results recorded in the back half of the year as the domestic football season gathered momentum.

Hockey Forever and Dugout Forever Continue to Grow

Hockey Forever delivered 1.31 billion impressions for the year, with particularly strong results from April through to December reflecting growing audience appetite for hockey content across the network's platforms. Dugout Forever — FN's baseball-focused vertical — generated 1.15 billion impressions, with its strongest period coming between July and October as the MLB season reached its climax.

New Verticals Expand the Network's Reach

A defining feature of Forever Network's 2025 performance was the successful introduction and integration of three new sport-specific verticals: Combat Forever, Cricket Forever, and Golf Forever.

Combat Forever, covering the global combat sports landscape, delivered an impressive 887.4 million impressions across its first full year on the network — a strong foundation that establishes it as a meaningful contributor to FN's overall footprint.

Cricket Forever generated 151.8 million impressions across 2025, demonstrating the audience appetite for dedicated cricket content and validating FN's decision to extend its offering to one of the world's most widely followed sports.

Golf Forever, which launched mid-year in August 2025, recorded 76.8 million impressions across its first five months of operation — a promising debut that positions the vertical well heading into its first full year.

A Platform for Continued Expansion

The 2025 results affirm Forever Network's strategy of building a portfolio of passionate, sport-specific communities across social media platforms. With an established core of high-performing verticals and three new additions already contributing meaningfully to the network's total impressions, FN enters 2026 with significant momentum and a growing suite of properties serving sports fans across multiple disciplines.

Forever Network will continue to invest in content, talent, and platform strategy across all verticals as it pursues further growth in the year ahead.